Anne Prib

Reframe the game

Be unique. Be relevant. Be authentic.

Brand Strategy – Positioning – Marketing – Growth 

Newsletter trial & arrow

Value-driven growth for impact-driven businesses, brands and personalities.

20+ years of experience

From Start-Ups to (very) Grown-Ups.
National & international.
Always challenging the status quo to deliver excellence and radiant clarity.

It’s not about who you are.
It’s about who you want to be.

Ex-FutureBrand/Wolff Olins/MetaDesign

Growth & Transformation

Hi – I’m Anne

My mission is to accelerate the sustainable economy with purpose.

I am a brand leader in the tech and digital business space, an expert for value-driven growth and an award-winning brand &
transformation strategist for lifestyle, health, tech and mobility.

As an entrepreneur myself I help visionary leaders to grow impact-driven businesses that make a difference and truly believe that everyone profits from purpose – since 2012 with my own ventures.

Since 2020 with a strong focus on sustainable business strategies with Rebecca Henderson as my professor in Harvard.

I teach and speak about brand building, profitable purpose, value-driven growth, and empowerment at events like the New Mittelstand Summit or Universities like D-School Potsdam and Macromedia.

Do you want to accelerate your brand and business to truly profit from purpose?

Work with me

Formats Built To Your Needs

upgrade your results

Sparring Partnership

You own the process. I spice it up with my 20+years of international experience and tools to accelerate your results.


Stay in your zone of genius


We collaborate on defining the project scope to solve your true challenge. After that, you have the freedom to work on your tasks. I will involve you in the process only when necessary or wanted. However, I greatly enjoy participating in co-creation and challenge your ideas!


Become your best version


Enhance your expertise in brand management, positioning, marketing, strategy, forecasting, or innovation while enjoying an engaging experience. Several programs and Strategy Days available.

What you’ll get

„With high curiosity, outside-the-box thinking and creative approaches she helped us unlock and develop our brand identity and bring it to the next level. The process was really fascinating and I truly enjoyed working with Anne on this.“

Stefan Benndorf
Founder & CEO scaleon 

„Beyond her very strong domain expertise, Anne is a very sharp thinker, with the view for both the broad picture and relevant detail. She’s also really enthusiastic and dedicated, which makes it a true pleasure to work with her.“

Martin Bruncko
EVP Europe Binance

„Working with Anne has been a real pleasure. She guided us in all aspects of strengthening our brand, from strategic workshops through to consultancy on messaging and design. She’s an expert at helping brands uncover what they truly stand for and turn these insights into a precise brand platform. I highly recommend.“


Anna Schmitt
Product Marketing Manager Trade Desk

„Anne’s ability to cut through all the bullshit and identify the core strengths of companies is amazing! By bringing together the internal and external view, the company and the customer, she matches an actual purpose to outside demand, and creates brands that inspire employees and delight markets.“

Marc Preusche
Managing Partner blue8 AG

„Anne is a great thinker and strategist. Her thinking ahead inspires thinking beyond the given project scope to really move forward. Meet her!“

Denise Bliesener
CEO Zentralnorden

"Your brand is the single most important investment you can make in your business."